About Me
TL;DR: Art Director and People Manager with over 15 years of experience—I currently lead creative for digital and in-person experiences for one of Disney’s in-house agencies, Corporate Creative.
My teams have accomplished seemingly insurmountable challenges: launched a multi-platform digital service with five Hollywood Studios, grew the marketing design team into a visual design machine, and managed creative for the 40,000-person event, D23: The Ultimate Disney Fan Event.
Apart from design, I’m a working mom, a diehard Dodger fan, a craft coffee connoisseur, and a fitness enthusiast. I spend way too much money on traveling, craft beer, and collecting too many LEGOs, vinyl figures, baseball cards, and pins (I’m a completionist!).
My Life in Numbers
8
The number of half marathons and triathlons I’ve completed.
15
The number of strikeouts I witnessed in Clayton Kerhsaw’s no-hitter. #BestBaseballGameI’veWitnessed
16
The number of baseball stadiums I’ve visited.
27
The number of states I’ve visited.
Career Highlights
MOVIES ANYWHERE
In 2017, I was hired to manage design for Disney’s digital service, Movies Anywhere, as part of eight marketing launch team members. In 5.5 years, I transformed that team from a production resource to strategic and collaborative product design partners. We built over 60+ campaigns and I’ve outlined many of my playbook and tools here. I oversaw the brand application to marketing promotions, content merchandising, product feature launches, and retailer and platform integrations.
D23: THE ULTIMATE DISNEY FAN EVENT
I now lead a design team for one of Disney’s in-house agencies, DCCR, where I manage creative for in-person and digital experiences for corporate communications and D23: The Official Disney Fan Club. I am currently overseeing branding and design for D23: The Ultimate Disney Fan event, for digital and in-person experiences, including the overall event theming and signage, branding for sponsorships and exclusive merchandise, digital applications for event guidance, and in-person event activations.