Disney Corporate Creative

An in-house agency for The Walt Disney Company, providing enterprise design services for corporate and internal marketing communications, including D23: The Official Disney Fan Club.

Disney Corporate Creative Resources

MY ROLE

I have been at DCCR for 2+ years as one of two Design Managers. I lead the events and experiences design team (a team of 4 designers), overseeing the execution of internal employee events and official D23 events, including D23: The Ultimate Disney Fan Event. During the busy season (spoiler alert: all the time), I simultaneously manage up to 5+ designers and 20+ projects. I lead project execution from kickoff to delivery, preparing and reviewing projects for client and stakeholder approvals.

6

I lead 6 designers, carrying up to 5-7 projects a week.

15

I managed design for 15 events from 2022-2024.

30

I review around 30 projects (and all their iterations) a week.

DESIGN ROLE
Design Manager
Art Director
Design Operations

CROSS-FUNCTIONAL TEAMS
Design Team
Video Production Team
Digital Production Team
Events Team
Project Management Team

DELIVERABLES
In-Person Experiential Design (Signage, Credentials, Merchandise)
Websites
Digital Applications
Branding

TOOLS
Figma/Sketch
InDesign
Photoshop
Illustrator
After Effects
Keynote & Powerpoint
Google Drive
SmartSheet
Microsoft One Drive

KEY RESPONSIBILITIES

  • Managed over 3,000 assets for 140,000 people D23: The Ultimate Disney Fan Event 2024, including branding and style guide, the digital application, wayfinding material and guides, on-site activations and exhibitions, and sponsorship activations through the show floor and merchandise.

  • Managed the execution of D23: The Ultimate Disney Fan Event branding and brand experience through digital applications, digital signage, and social media.

  • Managed the creation of executive and corporate communication experiences, including PAC (Political Action Committee), Supplier Diversity, Diversity and Inclusion, and MARVEL employee communications site.

  • Managed the execution of internal employee events, including the annual Holiday gathering of 5,000+ employees, DE&I events, and BERG (employee resource) events.

  • Managed event design and environmental graphics for tentpole D23: Official Disney Fan Club event branding.

TAKE A CLOSER LOOK

🔒 Leadership
An overview of the tools I created in partnership with the PM team.

🔒 D23: The Ultimate Disney Fan Event
An overview of my involvement for the 2024 140,000-person event.

🔒 Design
A recap of my supplementary design work for my 4-6 person design team.

🔒 In-Person Experiences
A recap of the 15 events I’ve managed over the last two years at DCCR.

For access to these deeper dives, please reach out to me ›

Want more? View the archive of past design work ›